This poster was part of an early 20th century campaign that was started to reduce the rate of infant mortality.  Many babies were dying and something had to be done.  The statements made were scary, but true.

Today, just one hundred years later, we find ourselves once again campaigning to bring back breastfeeding. This time, however, not so many babies are dying.  It’s not so scary.  We’ve gone from, ”Mother’s milk is the only safe food for a baby during the first six months of its life.” to “Breast is Best.”